1.5

Supply

The law of supply states that higher prices lead to higher quantities supplied, creating an upward-sloping supply curve.

Macroeconomic Models510% of exam
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Context

What this topic is and why it exists

Imagine you run a lemonade stand, and suddenly everyone in your neighborhood is willing to pay five dollars a cup instead of one.
What would you do?
You'd probably squeeze every lemon in sight, maybe even recruit your siblings to help.
That instinct — the urge to produce more when the price goes up — is the law of supply in action.
Supply describes the behavior of producers, and it follows a beautifully simple logic: as the price of a good rises, producers are willing to offer more of it for sale.
Why?
Because higher prices mean higher potential profit, which makes it worth the extra effort, overtime, or resources needed to ramp up production.
On a graph, this shows up as an upward-sloping curve — price on the vertical axis, quantity supplied on the horizontal.
As your eyes move up and to the right, you see producers responding eagerly to rising prices.
But here's the twist: the entire curve can shift.
If the cost of lemons doubles, you'd supply less lemonade at every price, pushing the whole curve to the left.
If lemons get cheaper, the curve shifts right.
Price changes move you along the curve; changes in production costs move the curve itself.
Keep that distinction sharp — it's one of the most tested ideas in AP Macroeconomics.
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